Last updated: March 24, 2026

This Privacy Policy explains how Rare Genetics LLC (“Rare Genetics,” “we,” “us”) collects, uses, and shares information when you visit or make a purchase from raregenetics.co (the “Site”).

Company: Rare Genetics LLC
Address: 16060 Ventura Blvd Ste 110 #2507, Encino, CA 91436 USA
Contact: support@raregenetics.co

What we collect

Information you provide

• Contact details: name, email, phone number

• Order details: shipping address, items purchased, order notes

• Account information: if you create an account

• Messages: when you contact support

• Marketing preferences: email and SMS opt-ins

Information collected automatically

• Device and usage data: IP address, browser type, device identifiers, pages viewed, clicks, time on site, referring/exit pages

• Cookie and similar tech data: identifiers used for site functionality, analytics, and advertising measurement

Age gate

We use a 21+ consent pop-up to restrict access. We may log that a visitor confirmed 21+ for operational and compliance purposes.

How we use your information

We use information to:

• Process orders, payments, shipping, and customer service

• Send order updates and important service messages

• Prevent fraud, abuse, and unauthorized access

• Improve the Site, products, and customer experience

• Run analytics to understand traffic and performance

• Deliver marketing messages you opted into (email and SMS)

• Measure and improve advertising performance

Cookies, analytics, and advertising

We use cookies and similar technologies for:

• Site functionality: cart, checkout, security, preferences

• Analytics: Google Analytics

• Advertising measurement and targeting: Meta Pixel

You can manage cookies through your browser settings and, where available, through any cookie or consent controls provided on the Site.

SMS (text messages)

If you opt in to SMS, we may send order updates and marketing texts. Message frequency varies. Standard message and data rates may apply.

Opt-out: reply STOP to unsubscribe.
Help: reply HELP or email support@raregenetics.co.

How we share information

We share information only as needed to operate the business, comply with law, or as described here.

We may share information with:

• Service providers that help run the Site and fulfill orders (ecommerce platform, payment processing, analytics, email/SMS delivery, fraud prevention, shipping carriers, hosting).

• Advertising and analytics partners (for example, Google and Meta) to measure performance and improve ads.

• Legal and safety: to comply with law, respond to legal requests, protect rights, prevent fraud, or enforce our policies.

• Business changes: if we undergo a merger, acquisition, or asset sale, information may be transferred as part of that process.

Relationship with Shopify

Our store and checkout are hosted and processed through Shopify. Shopify may collect and process information about your access to and use of the checkout experience to provide and improve its services.

“Sale” and “Sharing” (California)

We do not sell personal information for money.

Some privacy laws (including California) treat certain ad-related disclosures as “sharing” for cross-context behavioral advertising. Using tools like the Meta Pixel may involve sharing identifiers and online activity signals with advertising partners.

You can opt out via Do Not Sell or Share My Personal Information (California) in the footer and by adjusting cookie preferences.

Your rights and choices

Depending on where you live, you may have rights to:

• Request access to the personal information we have about you

• Request deletion of your personal information

• Request correction of inaccurate information

• Request portability (a copy of your information)

• Opt out of certain uses, including certain advertising-related sharing

• Not be discriminated against for exercising privacy rights

To make a request, email support@raregenetics.co. We may need to verify your identity before completing a request.

Authorized agent

Where permitted by law, you may designate an authorized agent to make privacy requests on your behalf. We may require proof of authorization and verification of your identity.

Global Privacy Control and “Do Not Track”

If your browser sends a Global Privacy Control (GPC) signal, we will treat it as an opt-out request for that browser/device where required by applicable law. Other browser “Do Not Track” signals may not be recognized.

Data retention

We keep information as long as needed to:

• Provide services and complete transactions

• Maintain business records

• Prevent fraud and enforce policies

• Meet legal and tax obligations
  Retention periods vary depending on the type of data and why we collected it.

Security

We use reasonable safeguards designed to protect your information. No method of transmission or storage is 100% secure.

Children’s privacy

The Site is intended for adults 21+. We do not knowingly collect personal information from anyone under 21.

Third-party links

The Site may include links to third-party websites. We are not responsible for the privacy practices or content of third-party sites.

Affiliate links

We may introduce an affiliate program in the future. If we do, affiliate links may use cookies or similar technologies to track referrals and attribute commissions. Any such tracking will be subject to this Privacy Policy and Cookie Preferences.

Changes to this policy

We may update this Privacy Policy from time to time. Updates take effect when posted on the Site.

Contact

Questions or privacy requests: support@raregenetics.co